bluesalve partners are ready to support and inspire you

Our partners have decades of "C" suite experience across multiple disciplines. We elevate you through our deep experience in strategy and general management, business development, sales, marketing, product development and operations. We have a network of associates at all levels and accept clients as individuals or as a team. Whether you are startup, growth, mature, or turnaround, bluesalve partners and our associates can tailor the team to suit your requirements.


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Avi Rosenthal

Avi has held numerous leadership roles within the IoT industry including Nortek, Legrand, Evolve and Superna. His unique background of industry experience and knowledge has helped start-ups as well as established companies leverage the IoT revolution. Through his deep connections with manufacturers, dealers, retailers, he has the insights and resources needed to develop, market and manufacture products and services for the IoT Industry.

Robert Heiblim

Robert has more than 35 years of experience in the consumer electronics field encompassing all phases of general management, including management of new technology start-ups, and high growth companies. Along with his teams Mr. Heiblim has developed, marketed and sold hundreds of millions of devices through most global outlets for consumer electronics.

Lew Brown

Strategic Consultant, COO, CEO, President, VP Business Development, Sales and Marketing - Success with turnaround, start-up and growth companies. Consummate team builder, leader, deal maker, strategist and implementer. Expertise in Consumer IoT, Consumer Technology and Consumer Goods. Excels in bringing new products and technology to market.
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Dan Quigley

Dan Quigley is a consultant, board advisor, thought leader and veteran engineering executive in the high tech industry. He loves working at the leading edge of technology and excels at translating ideas into products and solutions.
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David Kaplan

David was the recipient of the 2019 CTA TechHome Leadership Award. His work at the executive level has involved the complete commercial cycles of the high technology industry with a focus on audio technology and channels including expertise in purchasing, merchandising, and new product introduction.

Duane Paulson

Duane Paulson is a senior security, IoT and Smart Home executive who drives sales growth, increases return on investment and helps companies to monetize technology innovation. In addition, he is a speaker at connected home conferences.


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Charles Durant

An accomplished senior executive with contributions to organizations ranging from green-field startups to complex multinational organizations such as General Electric and Honeywell. Strong operational management skills combined with both financial and legal acumen.

Helen Heneveld

Helen Heneveld has often been hailed as a pioneer ahead of her time – at the University of Michigan she earned her varsity letter the first year women were allowed to achieve this honor, and received her MBA when only 12% of students were female. She is a recognized and well-respected industry expert who speaks and consults worldwide.

Fred Yando

Fred Yando is a proven visionary leader in the consumer electronics business with exceptional creative acumen and vast P&L experience. Fred has created and implemented technology based companies that have yielded exceptional results. He specializes in organizing start-ups with the foundational skills that assure success.
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Meghan Boots

As a product marketing leader Meghan has managed multiple products throughout their lifecycles within complex global organizations while navigating market conditions, changing technology, and being mindful of delicate issues. She has managed marketing for hardware and software, including mobile apps and virtual reality products.

Herman Sperling

Herman serves customers in the Americas, Europe, Asia and the Mideast in strategic marketing, web architecture and project management. He combines a deep background in the physical and social sciences with senior level experience at Bose and Harman, and board positions at CTA and numerous firms around the globe.

Tom Reed

Tom has over 25 years of experience in consumer technology with a primary focus on service products. He started his career as a category manager at national CE retailers before moving into the professional alarm monitoring business with a focus on DIY products. His unique experience includes product sourcing and working with professional monitoring centers in North America, Central America, and Europe.